Friday 16 May 2014
promotional practices
Assess the promotional practices of the companies in terms of the moral
standards that you think are appropriate for the sort of environment in
which the companies are operating. Relate your assessment to the three
theories of the manufacturer's duties discussed in the chapter. Are any
of these three theories particularly appropriate or inappropriate for
the Third World context within which the infant formula companies
operate? Evaluate the advertisements used by the companies. Do companies
have a duty to ensure that consumers do not misuse their products? Do
the duties of the manufacturer end at the point of sale?
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