Friday, 16 May 2014

promotional practices

Assess the promotional practices of the companies in terms of the moral standards that you think are appropriate for the sort of environment in which the companies are operating. Relate your assessment to the three theories of the manufacturer's duties discussed in the chapter. Are any of these three theories particularly appropriate or inappropriate for the Third World context within which the infant formula companies operate? Evaluate the advertisements used by the companies. Do companies have a duty to ensure that consumers do not misuse their products? Do the duties of the manufacturer end at the point of sale?

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